SIOUX FALLS, S.D (Oct. 21, 2025) – As South Dakota observes Winter Weather Awareness Day, the American Red Cross is turning up the urgency, with a La Niña-influenced winter likely on its way, now is the time to act not react.

According to the latest winter outlook from the National Weather Service, La Niña conditions are forecast to persist into early 2026. For the Northern Plains, this typically means colder-than-normal temperatures and equal chances for precipitation – a recipe for dangerous combinations of cold, snow and ice.

“Here in South Dakota, we know how quickly weather can take a turn,” says Patty Brooks, Executive Director for the American Red Cross serving Eastern South Dakota. “With this winter likely to hit harder than usual, it’s critical that every household, every driver and every neighbor take steps now. Our teams are ready to support communities—but the best line of defense is you being prepared.”

Winter-Weather Safety Tips from the Red Cross If you’re staying home: Stay indoors whenever possible to reduce risks of frostbite, hypothermia or other cold-related illnesses.

Dress in layers: loose-fitting, warm clothing, plus hat, mittens (or gloves), scarf and waterproof boots.

Sip warm beverages, but skip the caffeine and alcohol, which can dehydrate you.

Be extra careful when shoveling snow: take frequent breaks, stay hydrated and avoid over-exerting yourself.

Identify alternative places you could go if you lose heat or power—whether a friend’s house, a public shelter or local warming center.

Use ice-melt or sand on walkways and entryways to prevent slips and falls around your home.

If you must travel: Avoid travel during storms if at all possible. If you must go out: Keep a winter-emergency kit in your vehicle: blankets, warm clothing, first-aid kit, phone charger, flashlight, non-perishable snacks.

Keep your gas tank as full as possible. Drive slowly, avoid cruise control on snow or ice.

Never pass snowplows; remember that bridges and overpasses freeze first.

Let someone know your route and expected arrival time before you go.

Stay Informed and Connected: Winter in South Dakota isn’t just a season, it’s a force. On this Winter Weather Awareness Day, the Red Cross calls on every resident to review your emergency plan, re-stock your supplies, and check in on older adults or neighbors who may need extra help when storms hit.

Download the free Red Cross Emergency App or sign up for local weather alerts at RedCross.org/Apps.

Keep a battery-powered radio handy in case of power outages.

Stay updated on forecasts from the National Weather Service and local news.

Preparing now means less stress later and that could make all the difference when the next storm rolls in. For more information on how to prepare for winter storms, visit Red-Cross.org/Winter. About the American Red Cross

The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40% of the nation's blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Minnesota and Dakotas Red Cross region is comprised of nine community chapters and five Blood Donation Centers, the Minnesota and Dakotas Region serves more than 7.3 million people. The Red Cross is a not-forprofit organization that depends on volunteers and the generosity of the American public to perform its mission. Visit RedCross.org/ MNDAKS to learn more.